Paper, Snowflake, Scissors; A Collaboration

Story contributed by guest blogger Lisa Gerber.

Bellevue, Washington has emerged from the shadow of Seattle as a shopping, dining and arts destination in and of itself. It had been about nine years since I last visited Bellevue prior to this past weekend, for the unveiling of the “colossal paper sculpture” created by Hens and Chicks Collective as part of a collaborative effort between Ski Idaho and the Bellevue Collection. As I drove through the streets to find Bellevue Square, I had to resort to my google maps. I couldn’t even recognize the city.

Neiman Marcus? Saks Fifth Avenue? The Bellevue Arts Museum, Westin and Hyatt, restaurants like Din Tai Fung (opening that weekend) and Ruths Chris Steak House. Think about it, there’s a reason Saks and Neiman’s picked Bellevue over Seattle for their Pacific Northwest presence.

The stunning installation of the snowflake sculpture in Center Court of Bellevue Square transforms the space into a winter wonderland and brings wonder into the faces of children.Actually, it brings wonder for adults as well who may be scanning the QR codes for their first time, and entering to win prizes like a family ski trip to Sun Valley including airfare thanks to Horizon Airlines.

It’s a marriage made in heaven when all the pieces literally came together to create this beautiful sculpture (one of the first ones for the new Hens and Chicks Collective) and swap target markets so to speak.

Many families in Bellevue/Redmond//Kirkland love to ski, and choose Idaho for the beauty and the peace and the easy access from I-90 straight across the state border. Oh yea, no international border!

Idahoans seeking an urban holiday getaway would find a very festive, approachable, and park-like atmosphere in Bellevue. Jennifer Leavitt, vice president of marketing for Kemper Development Company, the firm behind the entire Bellevue Collection, remarked that a lot of people feel more relaxed in a mid-sized city like Bellevue.

The unveiling of the sculpture signifies the launch of the Idaho Winter Getaway Sweepstakes . And is the precursor to Snow Flake Lane in Bellevue, which kicks off November 26. This nightly holiday show is a spectacular street show that lasts 15 minutes with lights, snow blasted from the tops of buildings, winter and snow themed characters, drummers on stilts and oversized drums that come out from every corner of the block.

Ok, but let’s talk about the sculpture – an unbelievably intricate installation of snowflakes, skiers, chairlifts and a “Tear it Up in Idaho” postcard on the ground. You can’t appreciate enough until you watch the making of the installation here.

You can enter to win here, or visit the sculpture in person and scan the QR codes on the installation. Insert photo of QR codes here. This week’s prize is a ski trip to Sun Valley with airfare provided by Horizon Airlines.